Work experience
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Work experience ☆
FRANKIES BIKINIS
Graphic Design
Frankies Bikinis is an adored luxury bikini brand celebrated for its vibrant, playful designs and chic coverups. Embracing a distinctly girly aesthetic, Frankies Bikinis is a go-to choice for those seeking style and sophistication in their swimwear.
In alignment with the brand's essence, I have crafted a targeted advertisement exclusively tailored for their New York City store locations. The design encapsulates the brand's signature aesthetic, capturing the essence of Frankies Bikinis and ensuring a seamless integration with the vibrant and dynamic atmosphere of New York City.
AD Process
While most of Frankie's Bikinis advertisements typically showcase beach, river, or waterfall settings, my design for their New York City store locations took a different direction. I chose to emphasize the cityscape as the primary focal point, aiming to resonate more effectively with the local audience.
Integrating three distinct images—a woman swimming, a water element, and the iconic New York Cityscape—I merged them seamlessly to create a cohesive composition. This synthesis not only captures the essence of Frankie's Bikinis but also ensures a harmonious alignment with the brand's established vibe.
